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1. 1. vijay kurhade said on March 26th, 2007 at 6:16 am

   rural india does hold maximum of indias population, so opportunity wise its a promising land but biggest issue for entire country is infrastructure a better thought about and planned one.

   gobal warming is already killing agriculture, middle men conning is already putting farmers at verge of suscide etc..

   whoever is going to target rural area, need to have customized solutions since a widened gap and culturally different earning’s and lifestyle of urban and rural area exists to great extent.

2. 2. vslog said on March 27th, 2007 at 5:35 am

   Why do we need internet in rural India? Lets get them clean water, electricity, primary education and health care first. Urban India is a large enough market for the internet industry to blossom in the meantime.

3. 3. Madhur said on March 27th, 2007 at 4:21 pm

   vijay, agree with you, customized solutions is the key, hopefully pre-packaged in some device like mobile phone that people already use.

   vslog, agreed that bare minimum necessities need to be provided much ahead of Internet, but I still think some scenarios can be fulfilled in a much better way with some basic Internet capability, which can really make a difference. Essentially just cheaper, richer and better communication with the outside world.

4. 4. vslog said on March 28th, 2007 at 7:25 am

   I doubt it. Yes, may be they can check the prices of grains real-time, but they need to learn to read and write first. Yes, they can check weather info or they can listen to the radio. For most of what villagers need, SMS will do it for them. Seriously, other than porn (which actually sounds like a pretty cool idea :), I cannot imagine any viable business models in rural India

5. 5. Mrutunjay said on March 31st, 2009 at 12:12 pm

   Internet is a good solution for spreading knowledge as well as access to information immediately . we can see the example of ITC echoupal which is a nice initiative by ITC group. About providing the basic needs first ,no doubt basic needs are important but internet is not a obstacle for it ,we can better say it is an add on which will boost the prosperity . I ll say there is a huge opportunity lies in rural india which need to be explored .Instead of competing with eachother to get the market share in mature market companies should focus on new & emerging market like rural india . During the time of recession rural india is the den from where the demand is going to be generate.

6. 6. Rajendra Prasad said on April 17th, 2009 at 2:19 pm

   You are right vijay. If rural area provided with internet facility, then how many people will get benefit? how many well known about computers? what about other facilities like electricity, access to internet? I think peri urban and urban areas can easily access to internet.

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